Sophie Orlich

bareMinerals

 My role at Orveon on the Bare Minerals team focused on designing email and web campaign assets. This included promotional concepts and new product launches at the A, B and C priority levels. Brainstorming and research for C-level campaigns with the other designers was something we did occasionally. Photoshop and comping imagery was a huge part of this role as new photography often could not keep up with the demand on assets. While here, the Bare Minerals brand went through a facelift so I experienced adapting to and provided feedback on the new fonts and layouts. Social media assets, flat and GIF animations, were also part of the campaign asset packs I provided at Marketing’s request.